Edwards' new NH / Iowa ad buy

The Edwards campaign has purchased a "substantial" ad buy in Iowa and NH that will run "for a while," says the AP.

It's a remarkably ineffective ad.  Edwards says, "You deserve to know what my ideas are, what my vision for the country is, and how it is I plan to get there," but then asks people to call or visit his web site for details, without giving people the least insight into his vision. Where's the hook? We're not compelled to investigate further; we're only made to feel warm and fuzzy about Edwards' postivism (cue treacly music and gently resonant baritone voiceover).

View "Answer" ad here if you're interested in hearing paradoxically vague statements regarding specific ideas.